Photo courtesy of Randi Events

Nashville’s go-to event design and planning firm, Randi Events, celebrated its 20th anniversary at The Oak Room at Nelson’s Green Brier Distillery. The up and coming venue held a variety of colorful vendors with exciting food displays and beverage choices.

The night also supported Music Has Value Fund which is a cause close to founder and CEO of Randi events, Randi Lesnick. For every guest in attendance, Lesnick contributed $20 to the organization.

We chatted with Randi Lesnick about her climb to success with a little help from her friends in Music City, which began in 1998 when she helped with planning the grand opening celebration for DreamWorks Nashville record label. Out of that event, Lesnick met a close friend in future label head Scott Borchetta who began the Music Has Value Fund.

NCC: Why is it important to give back to Music Has Value?

Randi Lesnick: The Music Has Value Fund provides financial support to nonprofit organizations that support children and adults who create and/or appreciate music. Nashville is Music City, so that means there are a lot people who are benefitted by Music Has Value. Also, many of my clients are in the music industry—Scott Borchetta, who started the Music Has Value Fund, was my first client 20 years ago, and he’s still a client today. The music industry has always been good to, so I felt it was time to give back to a very worthy and related cause.

NCC: What made you decide to do event/party planning?

Randi Lesnick: In 1988, I had recently moved with my husband from New York, where I’d held a high-powered job in the hospitality industry. I was a stay-at-home mom with two young sons, but I felt that something was missing. I I believed that I would be a better mom if there was more balance—family AND work—so as soon as an opportunity presented itself, I jumped on it! I’d spent years working for the biggest hotel brands in the world, so I knew how to deliver excellent customer service and bring a smile to everyone’s face. Event planning is just an extension of that, and having the opportunity to plan events for some of the biggest names in country music is just icing on the cake!


NCC: Any career highlights from your previous events?

Randi Lesnick: I love what I do. Sitting down with a client to discuss new ideas, and then seeing those ideas come to fruition, is my favorite part of this job. Therefore, every event I do is a highlight!

NCC: What have you enjoyed as an event planner with working for various people?

Randi Lesnick: I love everything that my Randi Events team and I do as event planners. We work with brides to design their dream weddings; we work with CEOs to plan corporate events and retreats that help take their companies to the next level; and, of course, we work with labels, publishers, and artists to help them develop experiences that are just as creative and innovative as the music they represent. Personally, I love working with artists for their album launch events. We’ve used the album name, cover design, and color palette to think outside of the box and create unique and compelling experiences for many artists, including Tim McGraw, Florida Georgia Line, Taylor Swift, Reba, Rascal Flatts, and Brad Paisley, to name a few.

NCC: What advice can you give to a new entrepreneur beginning their company

Randi Lesnick: Follow your passion, work hard, and do your absolute best in every aspect of your role.

NCC: With this Nashville community, what’s special for you about this city?

Randi Lesnick: The growth has been staggering. Every day I drive around this city and have to shake my head to get my bearings because a new building or construction project has recently popped up. The great thing is that, even with all of the development, the people have stayed the same, and Nashville has maintained that sense of small-town community.

NCC: Has your friendship with Scott Borchetta helped you as a business owner…if so, how?

Randi Lesnick: I will be forever grateful to Scott Borchetta. He has been a loyal client and a true friend. I don’t take this for granted, though. I have earned his business by staying current and on trend. I will always bend over backward for him and his account, and I will never tell him no! Scott’s roster has made Randi Events what it is, and I will never forget that.