LynyrdSkynyrdThe Jacksonville Jaguars and Bold Events announced today that Lynyrd Skynyrd, Jason Aldean, and Kid Rock will co-headline a day of music and fun on Sunday, Sept. 2 at EverBank Field in Jacksonville, Fla. Band members Johnny Van Zant and Rickey Medlocke were on hand for this morning’s press conference held at the Jaguars’ annual State of the Franchise presentation. View the announcement here:

The concert will be a special homecoming for the band as they return to perform where their legacy began over 40 years ago. The Labor Day weekend appearance will also include more special guests to be announced soon. In addition to performances, the all-day, all-night event will also feature food trucks, games and more.

The Rock & Roll Hall of Famers’ final tour, Last of the Street Survivors Farewell Tour, presented by SiriusXM and produced by Live Nation, begins May 4 in West Palm Beach, Fla. at the Coral Sky Amphitheatre.

With a catalog of over 60 albums and sales in excess of 30 million worldwide, the band that USA Today called the “whiskey-soaked genre’s most popular and influential crew,” has become a cultural icon that has spanned five decades. Original member Gary Rossington joined by Johnny Van Zant, Rickey Medlocke, Mark “Sparky” Matejka, Michael Cartellone, Keith Christopher, Peter Keys, Dale Krantz Rossington and Carol Chase are ready to rock their hometown of Jacksonville.

“We are very excited to have friends Jason Aldean and Kid Rock join us in our hometown of Jacksonville,” said Rossington. “Playing where the band got its start all those years ago is always special but having these guys with us makes it even sweeter. We can’t wait to rock EverBank Field!”

“This major stadium event demonstrates the Jaguars’ and Bold Events’ commitments with the City of Jacksonville and our stadium manager, SMG, to bring the highest brand of musical entertainment to Jacksonville,” said Jaguars and Bold Events President Mark Lamping.  “This Labor Day weekend, not only will EverBank Field be the place to celebrate Lynyrd Skynyrd’s return to their hometown of Jacksonville along with Kid Rock and Jason Aldean, but it will be the party of all parties to kick off the Jaguars season.”

Three-time and reigning ACM “Entertainer of the Year” Jason Aldean has helped define the genre’s 21st century with his sure-footedness, which plays into his 19 No. One hits, more than 15 million total album sales and dozens of sold-out stadium shows. Continuing with that momentum, his new album Rearview Town follows Aldean’s last three albums that each bowed at No. One on the all-genre Billboard 200 albums chart and all seven of his previous LPs have achieved Platinum certification or better. Aldean’s wide-open approach has made him a perennial live-show favorite for the format as he has headlined the biggest stadiums in the United States where “Aldean and his band rock hard and precise” (Houston Chronicle) and this year, his High Noon Neon Tour will launch on May 10. For more information and for a full list of upcoming tour dates,

Kid Rock burst onto the music scene in 1998 with his Devil Without a Cause album and hasn’t looked back. From hit singles like “Bawitdaba” and “Cowboy” to “Picture” and “All Summer Long,” the recording artist has blazed his own trail in the music world, having sold over 26 million albums to date. Kid Rock holds the Michigan record for most tickets sold with 150,000 for a run of ten consecutive sold-out shows, and recently set the Little Caesars Arena attendance record in his hometown of Detroit with 86,893 attendees in six sold-out shows. Sweet Southern Sugar, Kid Rock’s11th studio album, is keeping him on the road as he’s just announced another batch of U.S. tour dates booked for the back half of 2018. The Red Blooded Rock ‘n’ Roll Redneck Extravaganza Tour is set to launch in August with Brantley Gilbert and Wheeler Walker Jr.. Sweet Southern Sugar is Kid Rock’s first album recorded in Nashville and features recent singles “Tennessee Mountain Top,” “Po-Dunk,” and the tour name, “American Rock n Roll.”  Kid Rock remains at the center of media attention in regard to his musical and personal ambitions, leaving his mark in a multitude of genres.