CMA staff complete a “Mannequin Challenge” video announcing the 2017 CMA Foundation grant recipients.
Photo Credit: Christian Bottorff / CMA
Thanks to the generosity of Country artists and fans who attend CMA Music Festival, the CMA Foundation announced its annual donation for music education, as well as grant recipients for 2017, with 44 charitable groups receiving a record $3.1 million.
The grants bring CMA’s total contributions since 2006 to more than $17.5 million for this important cause. The announcement was made via a video celebrating Giving Tuesday, a global day of giving.
“If it weren’t for the artists, who all perform for free during CMA Music Festival, and the thousands of fans who support the event each year, these donations would not be possible,” said Sarah Trahern, CMA Chief Executive Officer. “The CMA Foundation donates to causes that are important to our community, but every dollar is given on behalf of the artists and fans that support Music Fest each June.”
Programs were announced today by CMA staff in a “Mannequin Challenge” video with visiting artist Cam, which was shared to CMA’s social pages. “Mannequin Challenge” videos have been a viral hit the past few weeks including videos published by sports teams, celebrities, TV show casts including “Saturday Night Live,” and even one featuring First Lady Michelle Obama at The White House.